Marketing Automation

Sugar Market is the all-you-need marketing automation solution that comes integrated into Sugar Sell out of the box. It includes highly intuitive campaign builders, advanced automation and superior reporting.

Tokara’s Sugar Market practice will drive leads into your organization!

How does Sugar Market benefit your organization?

1

SEO Audit

Run web audits to understand how your site is performing and compare your site to the competition. Schedule posts, manage accounts and monitor brand reputation across social media platforms.
2

Landing Pages and Lead Forms

Use drag-and-drop builders, or choose to code your own, to quickly build custom web pages and forms that capture leads. Uncover key insight into prospect and account engagement with your website.
3

Nurture Campaigns

Remain top-of-mind with automated, tailored messages sent to prospects throughout their buyers’ journey. Manage and track the success of those events and webinars from within the platform.
4

CRM Integration

Align your successful Marketing into your Sales organization with the Sugar Sell integration that includes real-time syncs and support for custom fields. Facilitate rapid and reliable marketing lead qualification and prioritization through artificial intelligence (A.I.) predictive lead scoring.

Give everyone in the organization complete context for each customer interaction and insight into what to do next.

Drive strategic business decisions and inform leadership about important qualities of the business with out of the box and custom reporting. Monitor your key business metrics and use reports to turn customer data into business insights.

Streamline your sales cycle and increase deal velocity with quote management in Sell. Improve visibility and predictability into your overall business with sales forecasting.

Place your product catalog right within Sell. Effortlessly search and browse your company product catalog and create custom quotes on the fly while viewing the customer account record. Run reports on opportunities and revenues by product to anticipate demand and understand your products performance.

Tokara’s SugarCRM Marketing Automation Consultants Deliver

Features & Functionality

SEO

Use Sugar Market to help prospects find you by optimizing your website for search engines. A built-in SEO audit breaks down how you rank on search based on critical factors like internal and external links, page speed, meta and mobile performance. Generate SEO reports, optimize web pages with an actionable checklist of recommendations and compare your rankings to competitors—all from within your marketing automation platform.

Google Ads

Create and launch paid search ads from within Sugar Market. It’s the best way to get your company discovered on Google when people are searching for your brand or terms related to your business. Built for mid-sized marketing teams, Sugar Market for Google Ads empowers you to run effective paid search ads without in-house expertise or a third-party agency. Sugar’s unique integration to Google Ads leverages predictive analytics and machine learning to automate your campaign bidding and optimizations.

Social Media Marketing

Social media marketing is more than counting likes, followers and shares. Today’s B2B marketers need to generate leads and measure the business value of their work. Sugar’s social marketing solution tracks each lead you generate and provides the analytics to understand which networks, profiles and posts are most effective. Sugar Market offers tools that help you monitor social networks, publish content and manage your online reputation.

Website Traffic

Sugar Market pushes real-time website data—like who is on your site, how they got there, and how long they spend on each page – into Sugar Sell. If it’s a known visitor who already exists in your database, Sugar will capture their digital footprint on your site inside our CRM. Each email they open, link they click, page they visit, form they complete, blog they read or virtually any other kind of digital engagement is tracked at the contact level. This provides your sales team with real-time, actionable intelligence they can use in outreach.

Unsurpassed
CRM Expertise

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18

Average Years in CRM Consulting

621

Number of CRM Implementations

97.6

Our Client Service Rating

20

Average Years in Tech Consulting

Tokara Print & PDF Resources for Download

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Sugar Platform (Tokara Solutions, Datasheet)
Sugar Market (Tokara Solutions, Datasheet)
Sugar Sell (Tokara Solutions, Datasheet)
Sugar Serve (Tokara Solutions, Datasheet)
Pivotal CRM Connector for Marketo (Tokara Solutions, Brochure)
Marketo Marketing Automation Consulting Services
Marketo Marketing Automation Consulting Services (Tokara Solutions, Datasheet)
Marketing Automation Solutions (Tokara Solutions, Datasheet)

Accelerating our clients'
time to business value

We help our customers connect with their customers—harnessing CRM and related 'people-first' technologies to create the irresistible experiences that drive profit and growth.